Happy Local Holidays
Employees and customers share an annual tradition
of holiday giving for 27 years
Started by a group of Peet's store employees in 1985, Peet's annual Holiday Donations program encourages employees, customers, friends and family to come together in support of non-profit organizations in their local communities. At the start of each program, the staff at each Peet's store brainstorms ideas and then chooses a local, non-profit organization with which they'd like to support. The organizations chosen typically reflect the passions and interests of that store team. The store teams then partner with their chosen non-profit to creatively promote the program and collect donations. Peet's matches each store's donations, up to $1,000 per store.
Our 27th annual Holiday Donations program, which ran Dec. 17 – 24, raised more than $316,000 in support of 180 non-profit organizations. Each year on Dec. 24, we invite all of our customers to join us for a complimentary cup of coffee or tea to celebrate this effort. Join us next year!