Our People

Meet the dedicated experts, artisans, and team members at the heart of Peet's.

  • Eric Lauterbach
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    Eric Lauterbach

    President

    Eric oversees employees and business across all channels—Retail, CPG, Food Service, Office Coffee, E-commerce—and subsidiaries, including Intelligentsia Coffee, Stumptown Coffee.

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  • Rosy Gu
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    Rosy Gu

    Chief Financial Officer

    Rosy Gu joined Peet’s Coffee in 2019 as the company’s Chief Financial Officer. Rosy brings tremendous depth, experience, and perspective to Peet’s, having worked globally across a wide range of consumer, food, and service industries.

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  • Doug Welsh
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    Doug Welsh

    VP Coffee & Roastmaster

    Doug has been the Vice President and Roastmaster since 2004. His relationship with Peet's began as a customer while earning degrees at the University of California.

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  • Kristin Ashurst
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    Kristin Ashurst

    General Counsel

    Kristin joined Peet’s in 2010 and holds the position of General Counsel and Corporate Secretary. Kristin oversees legal, corporate governance and risk management for Peet’s and its subsidiaries.

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  • Allan Smith
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    Allan Smith

    Chief Information Officer

    Allan has been with Peet’s since 2018 and is responsible for digital technology strategy and oversees design, development and delivery of global information technology, ecommerce, and information security platforms. With over 25 years of technology experience, Allan’s expertise spans many industries and technologies in both private and public sector companies.

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