Responsible Sourcing

Responsible Sourcing

Responsible Sourcing is an integral - and evolving - aspect of our business. Analyzing the conditions where our coffee is grown and processed, and working hand-in-hand with farmers to make improvements over time, is increasingly of interest to Peet's and the specialty coffee industry.

Sourcing

Direct trade

Direct Trade coffees are from farmers with whom we have a direct relationship. We visit them regularly and in person. An enhancement of Peet’s Direct Trade is a complete survey of social, environmental and economic conditions on farms, conducted by non-profit Enveritas, paid for by Peet’s, and shared with the producer in service of continuous improvement.

Sourcing

Certifica­tion

Certified coffees have been evaluated against social, environmental, and economic standards during production and processing. Certifications are one way to show concern for the people and places involved in growing and processing coffee. We focus on sourcing coffees that carry USDA Organic, Fair Trade, and Rainforest Alliance certification.